Content Marketing and SEO

For companies, Internet marketing is becoming more important these years.  Because Internet marketing can reach all customers they want to target, overcome the geographic limits.  Plus, as online shopping becomes more convenient, customers prefer to shop online.  So it's necessary to apply Search Engine Optimization (SE0) to improve and promotion the website.

Content marketing can be the biggest trend in these years.  Content marketing, is a method of promote website to acquire more potential customers.  According to the report from Content Marketing Institute, the top 7 B2B content marketing strategies are: social media, articles on a business's website, eNewsletter, blogs, case study, videos and articles on other websites.

By sharing the links or contents of the website, companies can build reputation and customer awareness, and attract more potential customers to visit their website.  Social media websites like FB, Twitter, LinkedIn, Instagram, Pinterest, and Groupon allow companies produce engaging contents in various ways.  

Resouces:

the top 7 online marketing trends

2013 b2b content marketing research